Developing a culture for innovation excellence

Drive your organisation’s human resources for innovation to a higher level

How to develop and nurture the human resources and culture required for innovation excellence?

The Developing a Culture for Innovation Excellence programme focuses on giving you the knowledge and the skills needed to drive innovation within human resources to develop the innovation culture.

Culture
During the programme you’ll learn on how to become an agile leader by facilitating transformational change and engaging key stakeholders in the organisation. The programme will help you become aware of the informal and formal culture of the organisation, which helps your to leverage and build social networks & communities.  Furthermore, you will get introduced to new techniques in facilitating discussions and making the ‘intangible’ tangible.

Learning objectives

During this programme, you will:

  • acquire knowledge about the ins and outs of implementing innovative systems and cultures;
  • develop the understanding and the capability to create urgency and a social movement for
  • innovation, i.e. to involve, engage and excite others;
  • develop the understanding and the capability to facilitate cultural change and influence senior leadership behavior.

This programme is also a component of the Diploma Programme: Leading Innovation Excellence.

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Annique de Greef
degreef@ece.nl
+31 10 302 1331

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Master your innovation career

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Linda Nieuwenhuizen, Manager Digital Change and New Business at Centraal Beheer Achmea

“The acknowledgement of innovation as a capability strengthens me so I can be successful in my role within the organisation. And understanding that my role is the one of an innovation driver helps me to be more effective.”

For whom

Find out if this programme is interesting for you

This programme is specially designed for (innovation) professionals that have experience with demonstrating internal entrepreneurship. Participants have experience with innovation, strategic renewal and/or (digital) transformation projects and want to elevate both themselves and their organisation (200 FTE>) from any disciplines to the next level.

Roles that these professionals fulfill are for example:

  • Innovation professional or business developer
  • Innovation leader
  • Intrapreneur
  • Coach of innovation teams
  • Manager of innovation programmes and initiatives
  • HR professional for innovation
  • Chief Innovation Officer
  • Digital Transformation professional

Course information

Find out more about the content of the programme
Programme details

The programme consists of a dynamic mix of masterclasses, personal training, real-life business cases and learning how to master the use of the latest innovation tools and techniques so you can drive innovation in your organisation. This three-day programme will focus on the following innovation topics:

Day 1: An Integral Perspective on Processes for Innovation Excellence

An organisation’s most important resource for innovation are its people, thus we will go in depth about Human Resources. After this day you will;

  • Come to understand the roles and traits of successful Innovation Drivers;
  • Develop the capability to assess and build effective entrepreneurial teams;
  • Develop the capability to assess and build effective social networks for
    innovation;
  • Draw upon the results from the ECE Entrepreneurship Scan to understand what it takes to build an ambidextrous leadership style.

Day 2: Practices to promote entrepreneurial behavior and competence

The best practices and insights to develop and sustain the entrepreneurial culture in your organisation.

  • Understand the nature of entrepreneurial competences, and how to develop them;
  • Work in teams to analyze and evaluate real-life cases to motivate and reward entrepreneurial movements.
  • Receive insights and learn about creating an entrepreneurial environment in the for your organisation fitting structure.

Day 3: Social Networks

Social networks are vital for sharing ideas, for gaining support for ideas, and – ultimately – for nurturing a culture for innovation.

  • Develop the capability to create a social movement for innovation, by engaging and exciting colleagues for innovation across units and departments;
  • Develop the capability to assess, build, and leverage social networks for innovation excellence;
  • Apply learnings to your own impact project to improve and sustain innovation excellence;
  • Develop your coaching capabilities and receive feedback from peers and alumni.

Faculty

See which academics and practitioners facilitate this programme
Top academics and industry-leading practitioners as facilitators

Top academics from RSM and international partner universities are brought together to lead this programme, which has been developed by the Erasmus Centre for Entrepreneurship in collaboration with industry-leading innovation professionals from organisations such as DSM and ING. These professionals will also act as facilitators during the programme.

Dr. Ferdinand Jaspers

Business Model Innovation

Ferdinand Jaspers is programme director at the Erasmus Centre for Entrepreneurship. His teaching and consultancy activities focus on innovation leadership. Based on his expertise at the intersection of strategy, innovation and entrepreneurship, he teaches courses, masterclasses and boot camps on corporate entrepreneurship, innovation excellence and entrepreneurial culture. He holds a PhD from RSM.

Dr. Magdalena Cholakova

Assistant Professor Strategy & Entrepreneurship

Magdalena Cholakova is an associate professor of strategy & entrepreneurship in the Department of Strategic Management & Entrepreneurship at RSM. Her research interests include entrepreneurial learning & early-stage idea validation and institutional complexity & strategic renewal.

Image Dr. Dirk Deichmann

Dr. Dirk Deichmann

Creative and innovation behavior expert

Dr. Dirk Deichmann is an Associate Professor at Rotterdam School of Management, Erasmus University and the Treasurer of the Department of Technology and Operations Management. In his research he focuses on the determinants and consequences of creative and innovative behavior, with particular emphasis on the question of how sustained and successful idea generation, development, and implementation can be achieved.

Dates and fees

Read more about the upcoming programme

Dates
The Developing a Culture for Innovation Excellence programme is taught in English and is delivered on three consecutive days at the Erasmus Centre for Entrepreneurship in the centre of Rotterdam. The next programme will be held on 7-9 June 2021.

Sessions start at 09:00, but you can join us each morning from 08:30 for a light breakfast. The day ends at 17:30. The programme has one day with a late finish at 20:00, which includes dinner.

Fee
The fee for this programme is € 3,500 excl. 21% VAT (€ 4.235 incl. 21% VAT) for the three-day programme, which includes the ECE Corporate Entrepreneurship Scan, all course materials, refreshments, lunches and one group dinner.

Our general terms and conditions apply when you register for an open programme. Please review them to learn more about our policies for cancellation, deferral and substitution.

Location
The programme takes place at the Erasmus Centre for Entrepreneurship in Rotterdam:

Rotterdam Science Tower, 10th floor
Marconistraat 16
3029 AK Rotterdam

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Take the next step in your innovation career

The programme ‘Developing Entrepreneurial People and Culture’ takes place multiple times a year. The next programme will be held on 7-9 June 2021.

FAQ

Read the frequently asked questions

When is the next programme scheduled to run?

The Developing a Culture for Innovation Excellence programme is taught in English, and is delivered on three consecutive days at the Erasmus Centre for Entrepreneurship in the centre of Rotterdam. The next programme will be held on 7-9 June 2021.

Who can participate in this programme?

This programme is for (innovation) professionals who wish to improve and sustain the capacity of their organisations to innovate and grow; through its people, its processes and its values.

How much time will I need to spend on this programme?

All programmes consist of 3 days in class. Next to these, there will be some preparatory work for each Programme, and optional webinars. Furthermore, the participants may opt to develop and execute their own Real-life Impact Project during the programme with coaching from top academics and industry-leading practitioners.

What is the maximum number of participants that can join the programme?

The limit amount of participants is 15 as we seek for a highly interactive learning environment.

Where will the programme take place?

The programme takes place at the Erasmus Centre for Entrepreneurship in the centre of Rotterdam.

Sessions start at 09:00, but you can join us each morning from 08:30 for a light breakfast. The day ends at 17:30. The programme has one day with a late finish at 20:00, which includes dinner.

Rotterdam Science Tower, 10th floor
Marconistraat 16
3029 AK Rotterdam.

What is the fee for participating in this programme?

€ 3,500 excl. VAT (€ 4,235 incl 21% VAT) for the three-day programme, and includes the ECE Corporate Entrepreneurship Scan, all course materials, refreshments, lunches and one group dinner.

Our general terms and conditions apply when you register for an open programme. Please review them to learn more about our policies for cancellation, deferral and substitution.

What kind of certification will I receive when I graduate from this programme?

After completing this programme you will receive a proof or participation. The programme is also a component of the Diploma Programme: Leading Innovation Excellence. After completing the full diploma programme, you will receive the academic Innovation Driver certificate of the Erasmus University.

In what language will the programme be held?

The Developing a Culture for Innovation Excellence is taught in English and is delivered on three consecutive days at the Erasmus Centre for Entrepreneurship.